Stanard Design Partners

Stanard Design Partners Sponsor Cincinnati USA Convention & Visitors Bureau Annual Meeting and Celebrate Best Convention Year in More than a Decade

2009-02-12T14:00:00.000-08:00

Civic, Hospitality Leaders Celebrate Momentum and Progress at 2009 Annual Meeting February 12, 2009 – Nearly 400 civic and business leaders gathered in the Grand Ballroom of the Duke Energy Convention Center to hear messages of momentum, growth and progress at the 2009 Annual Meeting of the Cincinnati USA Convention & Visitors Bureau. President and Chief Executive Officer Dan Lincoln reviewed the CVB's accomplishments in 2008 and outlined how the CVB intends to overcome challenges to achieve growth again in 2009.

Lincoln spoke of the energy and excitement of 2008, citing landmark NAACP and National Baptist Conventions, and the unprecedented support from local corporations, foundations and the State of Ohio, as catalysts for the momentum and success achieved in 2008.

Stanard Design Partners has partnered with the CVB throughout 2008 on numerous marketing efforts including the redesign and launch of their website, welcome campaigns for both the NAACP and National Baptist Conventions, and the design of the 2008 Annual Report, among others.

Stanard Design Partners was proud to sponsor the Annual Meeting at the event partner level and help celebrate a stellar year.

www.cincyusa.com selected as official Adobe Site of the Day

2009-01-19T12:23:00.000-08:00

Stanard Design Partners is thrilled to have www.cincyusa.com, designed for Cincinnati USA Convention & Visitors Bureau, selected as an official Adobe Site of the Day. It was featured in the Showcase section of the Adobe website (www.adobe.com/showcase/) Monday, January 19th and can be viewed in the archive.

Adobe recognizes websites based on their use of strong visual designs, superior functionalities, and innovative uses of Adobe products.

Going Green

2008-12-08T10:43:00.000-08:00

Stanard Design Partners is proud to have had the opportunity to work on several sustainable and 'green' focused projects over the last several months a number of which are featured below.

The first of these projects was created for Findlay Market, a beloved historical market. They tapped Stanard Design Partners to help them create a fund raising campaign themed, "What Makes a Great Space?" that sought support for gardening, music and art projects in and around the market.

This was followed up with a second campaign this fall, "Does Local Matter?" that encouraged support of local growers, local merchants and the sustainable food movement of which Findlay Market is a vital resource in the community.

Stanard Design Partners was also thrilled to help Willow Ridge Plastics, a leading developer of degradable plastics, reach a larger audience through the redesign and launch of their

website: www. willowridgeplastics.com.

We were also happy to be involved in the promotion of Mt. Washington Farmer's Market which runs every Thursday, June through October, 3 – 7. Posters and flyers were designed and hung throughout the Mt. Washington business district to help cultivate and attract shoppers and new vendors. Drop by in season, the market is located behind the parking lot of Stanard Design's studio.

Design Studio Featured in midcenturymodernist.com

2008-11-03T15:05:00.000-08:00

Stanard Design Partners was pleased to have their design studio featured in midcenturymodernist.com, a design blog out of San Francisco. Their 1950's era renovated kitchen was featured as a real life example of several vintage illustrations: www.midcenturymodernist.com/2008/09/kitchen-illustr.html.

Stanard Design Partners Receive Top Honors from American Design Awards

2008-10-30T09:15:00.000-07:00

Stanard Design Partners announced today that it has received a Gold award for the design of www.CincyUSA.com in the month of October. The entry by Stanard Design Partners was among 39 sites chosen from a pool of 700 entries that month.

"We are really pleased to have received this prestigious award" said Davis Stanard, design partner at Stanard Design Partners; "…this award is a great tribute to our hard work, dedication and creativity, especially since it comes from fellow design professionals at American Design Awards."

"A huge amount of effort, long hours, and a creative integration of design, programming and marketing goals came together to make this site happen," said Davis. "We are thrilled to have the team effort recognized with this award."

Stanard Design Partners win two Middy Awards

2008-10-20T19:30:00.000-07:00

Stanard Design Partners was recently awarded two Middy Awards which recognize excellence in communication in the tourism industry by the Ohio Association of Convention & Visitor Bureaus. We were proud to take home a First Place in the Electronic Communications/Website category for Cincinnati USA' s website, CincyUSA.com. The NAACP "Welcome Campaign" developed for Cincinnati USA was also recognized with a Second Place in the Tourism Campaign category.

New Signage for Hyatt Regency Cincinnati's Champs Restaurant a Win Win

2008-09-22T13:46:00.000-07:00

Stanard Design Partners was pleased to partner with the Hyatt Regency Cincinnati recently to revamp the exterior signage for their sports bar/restaurant Champ's. A modern line-up of fresh clean imagery welcomes customers at the hotel's Elm Street facade. In addition, Stanard Design Partners developed interior displays for the hotel's two restaurants at elevator bays throughout the hotel as well as new wayfinding signage at four locations.

Stanard Design Partners' Designs Featured on Front Page of "Pulse"

2008-07-09T13:37:00.001-07:00

Stanard Design Partners' designs for the NAACP "welcome campaign" have been featured on the front page of "Pulse" - Cincinnati's "downtown" newspaper. Images of the street banners developed for this campaign are also included prominently on the inside of the newspaper. The exposure that this work is receiving is reflective of the importance of the NAACP Convention, not only to the city of Cincinnati, but to the entire nation.

Stanard Design Partners Develop "Welcome Campaign" for NAACP Convention

2008-07-01T11:43:00.000-07:00

Working with the Cincinnati USA Convention & Visitors Bureau, Stanard Design Partners has developed the "welcome campaign" for the NAACP Annual Convention. The NAACP Convention, visiting Cincinnati July 12-17, will thrust Cincinnati into the international spotlight, with the anticipated visits from the two presumptive presidential candidates, Barack Obama (D) and John McCain (R). Given the exposure the event will bring, and the potential positive impact it will have on the city, the Cincinnati USA Convention & Visitors Bureau wanted to make sure the city would shine. One important aspect of that effort was the development of a uniquely positioned "welcome campaign". Stanard Design Partners developed a campaign design that sought to welcome and appeal to the NAACP conventioneers, while also supporting the CVB brand. The resulting designs were applied across a broad range of applications, including street banners, pop-up displays, JumboTron presentations, buttons, table tents, posters, banners, and sidewalk graphics. The overall effect was of "rolling out the red carpet" for the conventioneers, letting them know that Cincinnati is proud to be their host. "It's wonderful to see our work all over downtown, and to know that it will be in the national spotlight," says Cynthia Stanard, partner at Stanard Design Partners, "but it's even more satisfying to know that we're playing a positive role in this historic event - historic not only for Cincinnati, but also for the nation."

CincyUSA.com Launches!

2008-04-02T06:11:00.000-07:00

Stanard Design Partners launches CincyUSA.com! The new site, developed for the Cincinnati USA Convention & Visitors Bureau, is rich with interactivity, engaging graphics, coherent content, and plenty of distinctive Cincinnati personality. Shedding the stogy reputation Cincinnati has unfairly gained over the years, the redesigned site resonates with the energy of the vibrant "New Cincinnati". The redesigned site features a rebuilt database, multiple interactive presentations, news publishing tools, and more. The home page features a slide show and scrolling flash presentation to display some of the more prominent attractions and distinctive features of Cincinnati USA. The More Compact Map presents the area of town around the Duke Energy Convention Center in an intuitive way that's fun to explore. The site was co-developed with our technology partner, Atlas Design & Technology.

Stanard Design Partners Selected to Develop the Cincinnati USA CVB Web Site

2007-11-21T11:58:00.000-08:00

Stanard Design Partners has been selected to develop the new Cincinnati USA Convention and Visitors Bureau web site at www.cincyusa.com and www.cincymeetings.com. The new site represents one of the CVB's most important marketing efforts, and will be one of the city of Cincinnati's most public, and important, presences on the internet. We are excited to be partnering with the Cincinnati USA Convention and Visitors Bureau on this important project.

Stanard Design Partners Wins W3 Silver

2007-10-16T14:57:00.000-07:00

Stanard Design Partners was awarded the W3 Silver for the design and development of Space513.com. The W3 Awards honors creative excellence on the Web, and recognizes the creative and marketing professionals behind award winning Websites, Web video and online marketing programs. The W3 Awards is sanctioned and judged by the International Academy of the Visual Arts, and invitation-only body consisting of top-tier professionals from a "Who's Who" of acclaimed media, advertising, and marketing firms. For more information about the W3 Awards, please visit www.w3award.com.

Stanard Design Partners Wins Gold!

2007-03-27T15:02:00.000-07:00

Stanard Design Partners has been awarded the OMA 2006 Visual Communication gold award for the design of the Cincinnati Art Museum's member's brochure.

Space513.com Featured in Cincinnati Magazine

2007-01-15T14:43:00.000-08:00

Stanard Design Partner's web site Space513.com was featured in the January 2007 "Made in Cincy!" special edition of Cincinnati Magazine. The site was profiled in the "Three-Way" column on page 26.

Stanard Design Partners Featured by the University of Cincinnati

2006-10-01T14:20:00.000-07:00

Stanard Design Partners was featured on the University of Cincinnati's (UC) Design, Architecture, Art, and Planning (DAAP) web site. We are pleased and honored to be recognized by our alma mater. The University of Cincinnati's DAAP is widely regarded as one of the top 10 design programs in the nation.

View Article: Cincinnati As the Best Place to Pursue Design, These Alums Think So

Stanard Design Partners Celebrates First Five Years

2006-10-01T11:20:00.000-07:00

Stanard Design Partners celebrates it's fifth year in business. We would like to thank all of our clients for choosing us as their resource for quality print, web, and brand design. With their support we are able to celebrate five successful years, and look forward to many more years of continued partnership.

Stanard Design Interviewed on Fox 19 Morning News

2006-08-15T14:06:00.000-07:00

Due to the positive reception of Space513.com, and the subsequent story on the front page of the Cincinnati Enquirer business section, Davis Stanard and Cynthia Stanard of Stanard Design Partners were invited to appear on the Fox 19 Morning News show.

Stanard Design Partners featured in the Cincinnati Enquirer

2006-08-09T13:19:00.000-07:00

Stanard Design Partners was featured on the front page of the Cincinnati Enquirer's business section, profiling our design agency and the site that we recently launched, Space513.com.

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From Cincinnati Enquirer 8-9-06

A Cincinnati Twist

A young couple created Space513.com, a site that gives an overview of the city in a quirky cartoon-like imagery

BY VAL PREVISH | ENQUIRER CONTRIBUTOR

Frustrated by what they saw as Cincinnati's wrongful image as an old-fashioned and out-of-touch Midwestern city, a yound couple from Mount Lookout decided to update the city's look, at least on the Internet.

Davis and Cindy Stanard, married five years and also partners in their own design business based in Mount Washington called Stanard Design, said the Cincinnati they knew was unique, fun and diversified.

But that's not the image they felt was being projected to the rest of the world.

In the meantime, city and business leaders have been talking about how to attract young professionals – whose disposable income, enjoyment of urban life and work skills create economic vibrancy in a region.

So the Stanards created and launched Space513.com, a Web site that gives an overview of the city in quirky cartoon-like imagery called Flash.

As users browse around the virtual city with a mouse, details about the city's landmarks and entertainment venues pop p, giving the user useful information about the many of Cincinnati's attractions.

The site takes its name from the Cincinnati area code, says Stanard, because "there's sort of an urban association with using area codes to connect with a location, so it's an appeal to a younger audience."

Highlighting 12 neighborhoods in the city limits, plus Covington and Newport in Kentucky, and roughly 115 attractions, the web site is mostly a guide to the city itself and not the entire metro area, with the exception of Jungle Jim's food market. But plans are underway to expand the site to include more of the surrounding communities.

All the featured landmarks and businesses were picked by the Stanards and include such large and well-known entities as the Bengals and Cincinnati Museum Center as well as smaller establishments such as Earth Toys store in Pleasant Ridge.

The imager of the site allows the Stanards to have fun with the content, such as placing a riverboat on the Ohio River that slowly makes its way upstream as the user browses through the virtual city. A cicada perched on a hillside produces a swarm of cicadas that slowly fill the screen if you click on it.

"What I think is distinctive is that the sites represents the next generation of Web site design," said Davis Stanard. "It's a database with dynamic graphics and an entertaining look."

Launched by no coincidence on May 13, or 5/13, the Web site is aimed at young professionals like themselves who are looking for unique things in Cincinnati, and also to outsides in hopes that they may be attracted to the city if considering a move, the Stanards said.

"We hope that this will target newcomers or people who are thinking about returning to the city after living elsewhere," said Davis.

Cindy Stanard, 31, said both she and her husband, also 31, moved here from other locations to attend school at the University of Cincinnati College of Design, Architecture, Art, and Planning, but then left after graduation in 1998 to pursue careers in larger metro areas. They have been back now for almost five years and said they are happy with their lifestyles.

"What we found living in those other places, was that Cincinnati really did have a lot to offer," she said.

AN ATTRACTING TOOL

Among the things the Stanards find particularly appealing about Cincinnati are its unique neighborhoods, its relatively low cost of living and its easily accessible attractions that make visiting downtown pleasurable rather than a headache.

"We are hearing all the time that people are leaving the city, and we don't understand why," said Davis. Cindy added, " We hope the Web site helps to stem that tide."

Raymond Buse III, public relations director for the Cincinnati USA Regional Chamber, said the Web site is the kind of tool the city needs to attract newcomers and tourists.

"This has a lot of grassroots support in the community," said Buse. "this kind of marketing is critical to attracting young professionals who get their information primarily from the Internet."

The chamber also has a Web site about the city, but the look is more traditional than that of Space513.com. Buse said the city could benefit from the added visibility of the Stanard's Web site.

"The more the merrier," he said.

NEW-LOOK WEB

Pete Blackshaw, cheif marketing officer for Nielsen BuzzMetrics in Over-the-Rhine, which monitors consumers' on-line conversations and feedback for numerous companies, said he felt the new Web site was a bold move in the direction that all Web sites should be taking – to a more interactive and entertaining look and feel.

"We're in a new renaissance of Web site design," said Blackshaw. "Things have been changing in the last six months. From a design perspective, their Web site is very unique. Kudos to these two for getting things started here in Cincinnati."

Blackshaw said that the site has a lot to offer but needs to link with other major sites that are more heavily used.

The Stanards said they are looking into linking with other, more well-known Web sites around the city, such as the Chamber's site, www.gccc.com, or possibly even with businesses' sites.

They said they are being careful, however, to avoid a situation where the site becomes bogged down with pop-up advertising or the content becomes revenue-driven.

"We're hesitant to get into a situation where presence on the site would be ad-generated," said Davis. "Our motivation wasn't revenue. We just wanted to promote the city and our design skills."

CALLING ATTENTION

Although the Stanards invested about $5,000 and three years work into the site, they are not planning for it to generate revenue immediately. Rather than finding advertisers, they are looking for several organizations to partner with – virtual-tour sites they can cross promote.

In the meantime, the site is giving a boost to their graphic design business.

"The feedback has been very positive," said Davis. "It's given us a chance to talk with people who we might not have talked to otherwise."

The Stanards said the site would be successful if it helped generate a little business for themselves and a little positive notice for Cincinnati in general.

"We'd like it if people bragged about the city the way we do," he said.

Stanard Design Partners Launch Space513.com

2006-05-13T12:56:00.000-07:00

Stanard Design Partners has launched Space513.com – an interactive guide to Cincinnati. This ground-breaking web experience allows visitors to "explore" the city in an intuitive way. Space513.com was developed independently by Stanard Design Partners as a way to promote the city of Cincinnati while exploring new directions in web site design and development.

Stanard Design Partners Moves!

2006-03-15T11:46:00.000-08:00

Stanard Design Partners has moved from its former studio in Mt Lookout, to its new studio space in Mt Washington. The new studio is located at 2061 Beechmont Ave, Suite 1, Cincinnati, Oh 45230, in the "Old Mt Washington" business district. The space includes a conference room, multiple work stations, ample work and storage space, a full kitchen and a lunch/break room. The office is housed in an art-deco building, much like the iconic Mt Washington water tower, which is located next to the studio. The space features curved archways, a funky retro kitchen, and a variety of architectural details. Windows on three sides provide ample natural light. Pay us a visit sometime!

Stanard Design Partners Selected as Official Vendor for the Cincinnati Art Museum

2006-02-11T11:54:00.000-08:00

Stanard Design Partners is pleased to announce that we have been officially selected as one of the design vendors for the Cincinnati Art Museum. The Cincinnati Art Museum has launched a new branding initiative, including a new logo design and brand standards. Stanard Design Partners will play a primary role in implementing the new brand identity.